A NEW ADDRESS FOR ADVENTURERS: OFFROAD CLUB MONACO OPENS ITS FIRST BOUTIQUE

In the heart of Monaco, a stone's throw from the Prince's Palace, a new boutique has taken root that introduces a novel concept of refined adventure. Offroad Club Monaco (OCM) has opened its first official store at 29 rue Comte Félix Gastaldi, appealing to contemporary explorers who seek functionality and style. But this is not just a store: it is a concrete expression of the OCM ethos-a lifestyle that thrives on movement, whether by land, sea or air. Founded by Massimiliano Mordenti, a Munich-based entrepreneur and outdoor enthusiast, OCM blends a passion for exploration with a strong commitment to environmental sustainability and cultural authenticity.

Inside, the boutique presents itself as an essential, relaxed space where function meets form. The ready-to-wear collection is practical but curated: minimal sweatshirts, clean T-shirts, thermal mugs, water bottles, and the famous caps that can be customized with interchangeable Velcro patches. It's not clothing designed for the catwalks, but for real life-whether it's a trail to walk, a coastline to explore, or simply the urban streets to traverse. Every element reflects the OCM philosophy: movement must have purpose, style must have substance.

More than a sales space, the boutique represents the springboard for what is to come. It kicks off the ambitious OCM 2025 program, which will include a major motorsport challenge, science-themed workshops, environmental actions, and a gala dedicated to the community. OCM is not content with selling products-it is creating a meeting point where motorsport, design, nature and wellness come together. With quiet confidence, this new boutique brings such ambitions to the very heart of the Principality.

For those who wish to discover Monaco with a different look-made of movement, awareness and essential design-the debut boutique of Offroad Club Monaco is a destination rooted in clarity, vision and possibility.

Written by Jack Brodie